Baptiste Debever, Co-Founder of Feedier.

What have you built?

  • We have built Feedier, a customer feedback software helping companies collect better feedback through pleasing and enjoyable feedback survey.
  • Feedier knows customers aren’t inherently excited about providing feedback, which is why Feedier makes sure you give customers a unique and enjoyable experience.
  • Feedier helps companies collect feedback on any device and offer survey incentive (vouchers, discounts, prizes, etc.).
  • All feedback are stored in one dashboard to monitor KPIs with real-time insights, in-depth reports, and powerful analytics.

Feedier is built from scratch to gather insights and build relationships with the most engaged customers and help companies take data driven decision.

We know also know how public reviews are important - 9 out of 10 people refer to them before committing to any purchase -  so we help companies engage with the most satisfied customers in order to collect reviews.

Finally, besides offering survey incentives, we also offer a fully-fledged gamification framework with contests, animations and much more to come.

In a nutshell, we help companies take data driven decision through gamified surveys.  

Why did you build it?

In 2015, we have built, a WordPress intranet/extranet theme, that is still performing well on Envato. That’s being said, we have always been struggling to collect actual feedback that would help us improve the product, simply because our customers just buy the license, and we don’t hear much from them, they are not engaged.

But, as most businesses, we do need feedback to improve our product, and reviews to improve our social proof.

We wanted a solution to show that we value our customers’ voice, we genuinely care about them, but also a way to engage with the promoters in order to gather more reviews, all of the while offering a while-while situation.

That’s what Feedier is built for:

  • Get relevant feedback and segment your questions based on the satisfaction
  • Reward the user
  • And engage at the end by collecting review, testimonial, and much more!

What did you use to build?

We have built our first version using Laravel for the API side, and Vue.js on the front-end. We also have a GraphQL layer to link both of them together in a powerful way.

There is an in-depth article about our tech stack here

How did you get off the ground?

Sometimes, you don’t need to be too original and too fancy, and simply do things that don’t scale.

For us, it’s all about emailing and contacting our users personally, and manually, take the time to speak and find out what is their job to be done, why they’re signing up for our product.

You also ready everywhere that being involved in communities is very helpful. So we did. But turned out that there is a way to do it, and we learnt from our mistakes.

There is no point in talking about you or your product when you just join a community such as Indie Hackers, or any Facebook Group.

Provide value first, educate, then talk about you.

The same goes for cold emails. Don’t get me wrong, they are great, particularly for early stage startups, but you need to be personal and provide value first, don’t be pushy on your product.

Where are we at?

We launched in April 2018, and we are now at somewhere around 3000 users. We are growing fast and particularly doubling down on content, so you want to check out and sign up to our newsletter at 😄

👉You can find us on Twitter at @FeedierApp, and on Facebook at @Feedier. Our website is at, come grab a seat and start creating gamified surveys with us! 🏆

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